LISA URIAS founded Urias Communications in 2004, a nationally and locally award winning advertising and public relations firm specializing in the diverse markets of the US Southwest, particularly the Hispanic market. She serves on numerous boards including the Arizona Community Foundation, the Arizona Hispanic Chamber of Commerce and the O’Connor House. Lisa was an inaugural fellow of the Flinn Brown Civic Leadership Academy, an organization focused on cultivating statewide leaders. She is married to David Colby and has two children, Mikaela (20) and Alana (13).